Articles

02.12.2016 14:53

Interior decoration in China with a Virtual Reality system

Tikkurila China is piloting a new solution for consumers to choose their favorite colors in a creative way. To create the desired style and interior decoration for their homes, customers can choose from apartments of several different styles, change the colors of the walls, choose different painting effects and furniture.

Tikkurila China is piloting a new solution for consumers to choose their favorite colors in a creative way. The Virtual Reality (VR) system is a technology providing a new way to experience and decorate apartments.

To create the desired style and interior decoration for their homes, customers can choose from apartments of several different styles, change the colors of the walls, choose different painting effects and furniture. With the help of the VR system, customers can preview their decorated apartment – purchase decisions are made easy.  

The first store demonstrating the VR devices is Tikkurila Exclusive Store in Shanghai Xi Ying Men International Building Material Center. The mobile version of the VR system is under development.

China Virtual Reality

China Virtual Reality
Du Yawei, Director, Branding & Supply Chain from Tikkurila China, demonstrating the new VR system.

For more information, please contact:

Tikkurila (China) Paints Co., Ltd.
Du Yawei, Director, Branding & Supply Chain
E-mail: du.yawei@tikkurila.com



Tikkurila is the leading paints and coatings professional in the Nordic region and Russia. With our roots in Finland, we now operate in 14 countries. Our high-quality products and extensive services ensure the best possible user experience in the market. Sustainable beauty since 1862.

www.tikkurilagroup.com    



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