Strong brandsTikkurila has two international strategic brands, Tikkurila and Beckers.
Furthermore, Tikkurila has many tactical regional and local brands.
Each brand typically targets a certain customer segment and a certain
price and quality category. We adhere to a multi-brand strategy: we
position our brands by means of pricing, quality images, packaging,
distribution and product properties. Thanks to the multi-brand strategy,
we are able to successfully compete in all our selected price and
quality categories and offer a product and service portfolio which meets
International strategic brands
Regional or local strategic brands
Regional or local tactical brands
Latest brand news
The third Color Journal by Nina Bruun shines in metal shades 02.05.2018
Danish trend analyst Nina Bruun's monthly color collage is inspired by polished and reflective metals. The co-operation with the award-winning trend analyst enriches Tikkurila Group's pioneering role as a unique color expert. Her visual mood boards consist of interesting surfaces, completed with Tikkurila and Beckers color codes.
Nordic quality from start to finish since 1862 – the story behind Tikkurila 11.04.2018
On the basis of our new strategy, we have defined our corporate story and published a company video that highlights what we stand for, our mission and customer promise: Nordic quality from start to finish. Our company description, Tikkurila story, reflects our Nordic roots and emphasizes our sustainable solutions, solid competence in surface treatment and dedicated professionals.