What's up
05.03.2010
Tikkurila participating in ”Lasten Päivä” event at Linnanmäki Amusement Park
That every child has the right to a decent life, 365 days a year, is the idea behind the "Lasten Päivä" (Children's Day) event. Visiting the Linnanmäki Amusement Park is not a matter of course for all children, and we again want to offer them this opportunity. The Children's Day Foundation, together with its corporate partners, will make it possible for disadvantaged children to enjoy the delights of an amusement park and to participate in "Lasten Päivä" on April 24, 2010.Children's Day dates back to the early 1900s, when events were organized in several cities in Finland. The main goal was to raise money for child welfare. After these events had become annual, the Linnanmäki Amusement Park was established.
Tikkurila Oyj has been one of the Linnanmäki partners since 2005. This cooperation is an important part of our corporate responsibility. By participating in the ”Lasten Päivä” fund raising and by motivating the visitors on our web pages to participate, we want to remind our personnel and our customers of the initial purpose of the Linnanmäki operation: to channel funds into children's welfare.
"The initiative of reviving the traditional Children's Day is both satisfying and important especially today, when the number of children in need of help seems to be increasing," says Arto Lehtinen, Senior Vice President for Tikkurila's SBU Finland. "Helping charities has a long tradition at Tikkurila. For decades already, our personnel has organised an annual fund raising in order to bring some Christmas joy to the residents of a children's home and an old people's home, both located in Vantaa, Finland. The company has also contributed to these fund raisings, by matching the amount donated by the personnel. To the regions surrounding Finland, we deliver material aid, and these charities too are widely supported by Tikkurila employees."
For further information, please contact:
Tikkurila Oyj
Riitta Eskelinen, Brand Manager, Group Marketing & Brand Management
Tel: +358-9 8577 3557, Mobile: + 358 400 790 955
riitta.eskelinen@tikkurila.com
www.tikkurila.com
Tikkurila provides consumers, professionals and industrial users with user-friendly and environmentally sustainable solutions for protection and decoration. Tikkurila is a strong regional player that aims to be the leading paint company in the Nordic area and Eastern Europe including Russia. – Tikkurila inspires you to color your life.







